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School launches Twitter for parents.

Since September 2009 my school has been focussing on how we communicate to parents. In this short time, we have revamped our school VLE to give us more of a web presence. We have introduced texting service to parents. Not only is the texting service used for general announcements, but it is used to pass on positive comments about the pupil’s behaviour and achievements. 

More recently, we have created a school Twitter account that we tweet updates to the parents. We have had quite a slow uptake to begin with but more and more parents are coming onboard. I have just completed a ‘how to’ guide that will be going home tonight with the children. This outlines a step by step guide on registering, finding the school and sending a ‘request’ to follow the school updates. I will let you know if the uptake moves forward due to this letter! If you would like to do something similar and want a copy of the letter, please leave a comment indicating this and I will email you a copy.

One idea we area preparing at present is to tweet updates ‘live’ from one of our school football matches. This will enable a few of our parents (who can not get out of work that day) to receive live updates with names of scorers etc. When this happens, I will stream the tweets live onto this blog for you to follow.

2 Comments

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  1. Nic (teachesict)
    November 24, 2009 at 9:15 pm #

    I recently presented the idea of using twitter to my Headmaster who seems keen; however, we are not sure of the best way to get parents on board. I would be grateful if you could send me a copy of the letter that you have used.

    Thank you

    Nic

  2. James
    November 25, 2009 at 11:17 am #

    We have been using Twitter for a while now, but the uptake by parents has been minimal. But we haven’t sent out a letter explaining what to do like you have. Maybe that would make a difference. I’d love a copy of your letter please!

    Thank you, and good luck!

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